Header Bidding Usage Distribution in the Top 1 Million Sites

Top In Header Bidding Usage Distribution in the Top 1 Million Sites

Technology	Websites	%
Amazon Transparent Ad Marketplace	10,201	1.02
Prebid	6,793	0.68
Header Tag by Index Exchange	4,882	0.49
Freestar	889	0.09
YieldLove	263	0.03
The Ozone Project	78	0.01
GRV Media	54	0.01
PubGuru	37	0
PubWise	17	0
IAB Tech Lab	7	0
NOTSY	2	0
BidFilter	1	0

23,224 Detections

of Header Bidding in the Top 1 Million Sites. Last updated 13th May 2025.

Amazon Transparent Ad Marketplace is currently the most popular technology in this category.