Advertiser Tracking Usage Distribution in the Top 1 Million Sites

Statistics for websites using Advertiser Tracking technologies

Technology	Websites	%
Funding Choices	25,034	2.5
comScore	14,515	1.45
MediaMath	6,825	0.68
Confiant	4,421	0.44
Google Analytics with Ad Tracking	3,176	0.32
Nielsen	3,134	0.31
Moat	2,655	0.27
Salesforce Audience Studio	2,556	0.26
Signal	2,325	0.23
Kwai Conversion Tracking	2,184	0.22
WP Advanced Ads	1,523	0.15
Navegg	1,484	0.15
Bombora	1,387	0.14
Tapfiliate	1,185	0.12
TVSquared	1,134	0.11
FirstPromoter	856	0.09
Hyros	772	0.08
Partnerize	642	0.06
PartnerStack	523	0.05
Tatari	383	0.04
AvantMetrics	336	0.03
Wicked Reports	287	0.03
Affilae	261	0.03
Alphonso	209	0.02
LeadDyno	177	0.02
Kochava	156	0.02
Cometly	128	0.01
PageFair	106	0.01
ChannelAdvisor	97	0.01
Wetracked	85	0.01
Attribution	80	0.01
SpotEffects	78	0.01
SearchForce	54	0.01
Orbee	53	0.01
LinkMink	53	0.01
AdBeacon	46	0
Adtribute	42	0
Fospha	37	0
Atlas Action Tags	36	0
Linkpulse	33	0
Pixalate	30	0
Datalogix	28	0
Toplyne	26	0
AdFixus	25	0
Acxiom	24	0
Heylink	22	0
Sirge	21	0
Nemu	19	0
ItsUp	17	0
OSI Tracker	16	0
Placed	13	0
WASK	12	0
Click360	11	0
Invite Media	9	0
TrafficScore	9	0
K50	9	0
Adometry	8	0
AdHands	8	0
Akamai Acerno	6	0
Tinyclues	5	0
GrowthUP	4	0
Adrizer	4	0
Ecomtrack	3	0
WeCanTrack	3	0
Fluid Ads	3	0
Webolytics	3	0
Podscribe	3	0
AdTracks	2	0
ClickFreeze	1	0
Dapper	1	0
eBay Enterprise	1	0
AdOrbit	1	0